Sotheby’s Insider Earned Huge Profit from Meme Token BAN

How to Take Profits from Crypto Without Selling

A trader managed to earn $871,600 in just two days, multiplying their deposit by 490 times on the BAN token. According to analysts from Lookonchain, it was revealed that the insider responsible for launching the meme token was Michael Buchanan, the vice president and head of digital art at Sotheby’s.

The analysts reported that the trader purchased 36.27 million BAN for 10.2 SOL (approximately $1,795).

When the price of BAN token surged sharply, the trader sold 12 million BAN for $56,900, despite the token’s price subsequently dropping by nearly 90%. The trader didn’t panic and held onto the remaining tokens until the next price spike.

The trader then sold another 6.13 million BAN for $80,700, leaving 18.13 million BAN in their wallet, valued at approximately $734,000.

“A lesson can be learned from this trader’s strategy: instead of selling everything at once in panic, they sold gradually, profiting at each peak while avoiding missing out on further growth,” commented the analysts.

Buchanan has also been accused of using insider information by selling BAN tokens through a separate wallet. Sotheby’s has not yet commented on the situation.

Earlier, another insider trader earned $5.6 million on DADDY, a token promoted by Andrew Tate. The former kickboxer created the meme token as a competitor to the MOTHER token linked to singer Iggy Azalea.

In June, some users earned millions on the listing of WaterCoin (WATER) on exchanges like Jupiter and Raydium, where the token’s price rose by 83% right after the start of trading, bringing $2.9 million to one of the traders.

It’s worth recalling that Ethereum co-founder Vitalik Buterin criticized celebrities for their involvement in meme coins, urging them to focus on projects with social value rather than personal profit.

Later, Lookonchain identified that BAN was launched by Michael Buchanan, Vice President and Head of Digital Art at Sotheby’s.