A group of testers uploaded the API for OpenAI’s unreleased video generator, Sora, to Hugging Face in protest. This allowed others to access the model and create video content.
On November 26, the API appeared on the platform, accompanied by a letter accusing OpenAI of exploiting unpaid labor.
“We’re not against the use of artificial intelligence in art. […] What we object to is how the artist program was launched and how the tool is being shaped ahead of its potential public release,” the letter stated.
Within hours, OpenAI revoked early access to Sora for artists, though some users managed to test the tool and share their creations on social media.
This looks real – early testers have leaked access to OpenAI Sora using Hugging Face Space https://t.co/Hx1vflGsx5 pic.twitter.com/HFDd3aDT8C
— Tibor Blaho (@btibor91) November 26, 2024
Sora was initially launched by OpenAI in early 2024 for a select group of users to collect feedback and improve the product. Testers claimed they were providing “free advertising for a $150 billion company.”
In response, OpenAI clarified that participation in the program is voluntary and does not require mandatory feedback. The company also emphasized that testers agreed to non-disclosure terms, prohibiting them from sharing confidential information.
In June, Toys “R” Us faced backlash for releasing an ad created entirely with Sora’s generative AI capabilities.
Previously, filmmaker Paul Trillo used Sora to produce the first AI-generated music video for indie musician Washed Out.