Brian Armstrong, CEO of Coinbase, believes the listing process at centralized exchanges needs a revamp, especially given the rapid pace of token creation—about 1 million coins are minted every week. Reviewing each one individually is “impractical,” he said.

We need to rethink our listing process at @coinbase given there are ~1m tokens a week being created now, and growing. High quality problem to have, but evaluating each one by one is no longer feasible. And regulators need to understand that applying for approval for each one is…
— Brian Armstrong (@brian_armstrong) January 26, 2025

Armstrong noted that it’s a complex challenge but emphasized that regulatory authorities must grasp the impracticality of handling a huge volume of listing requests on a weekly basis.

As an alternative, he suggested switching from a “whitelist” to a “blacklist” approach for cryptocurrencies, while also utilizing customer feedback and automated on-chain scanning tools. This strategy would let users curate and filter assets themselves.

“[…] we will continue integrating deeper DEX support. Customers don’t need to know or care whether trading happens on a decentralized or centralized exchange,” the Coinbase CEO added.

Kaspa miner nicknamed Luke welcomed the idea but pointed out that the exchange’s own application forms could benefit from an update.

Great point, Brian—thousands of new tokens each week is a massive challenge. But if Coinbase wants to champion high quality truly decentralised projects, maybe step one is tweaking that century-old form of yours asking for ‘executives’ and ‘incorporation details.’

Not every… pic.twitter.com/S0wydFU2hR
— Luke 𐤊 (@elldeeone) January 26, 2025

He cited mandatory fields requesting the project’s “executives” and “registration details.” Truly decentralized, community-led projects often cannot provide such info, Luke observed.